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Los Angeles fine jewelry: A competitive retail marketBy

Chenu Alexis Published
December 15,飞机盗号软件企业破解技术 2025

The fast-growing fine jewelry market is expected to exceed $17 billion by the end of the year in the United States, according to the latest Future Market Insight Global study published last November, and could even reach more than $24 billion by 2034. In the face of soaring e-commerce, particularly boosted by the Millennial generation, FashionNetwork.com investigates the fine jewelry retail market in Los Angeles.


The future Cartier boutique on Rodeo Drive
The future Cartier boutique on Rodeo Drive - Alexis Chenu


With just over 100 stores specializing in fine jewelry, Beverly Hills is home to all the major players in the industry. It's here that all the international labels have set up store, including Japanese jeweller Mikimoto at Beverly Wilshire Hotel; Italian jewelry brand Pomellato; New York jewellers David Yurman and Harry Winston; Tiffany & Co., now part of LVMH; Van Cleef & Arpels, Bulgari and Cartier. The Bulgari boutique is currently undergoing major renovation and Cartier, which occupies a space right in the heart of Rodeo Drive, is working on opening a new three-storey boutique scheduled not before 2026.
 
Today, these big names share the market with luxury fashion houses such as Chanel and Louis Vuitton, which now offer all their fine jewelry collections, and with shopping destinations such as Saks Fifth Avenue Beverly Hills which opened last February. Replacing the former Barneys department store, Saks has been dedicating its second floor to fine jewelry for several months now, featuring collections by Bulgari, Chopard, Graff, Vhernier, Renee Lewis, Anita Ko, Robert Procop and Lorraine Schwartz. 

For the past few days, Saks Fifth Avenue has also been presenting its very first-ever high-jewelry collection. "A modern take on timeless diamond jewelry," according to Saks' team. “Saks Fifth Avenue has long been known as a premier destination for jewelry, and the launch of our own high jewelry collection further reflects our commitment to delivering exceptional quality, as well as our dedication to inspiring customers through highly personalized experiences,” said Saks CMO, Tracy Margolies. “Luxury customers are continuously seeking timeless and one-of-a-kind jewelry pieces." 


Martin Katz's penthouse in Beverly Hills
Martin Katz's penthouse in Beverly Hills - Martin Katz


Other Beverly Hills industry legends for over 25 years, Ricardo Basta and Martin Katz have dressed every Hollywood red carpet. The former has made customization his specialty. The latter, after spending twenty years on Brighton Way, moved last year to the landmark yellow Fred Hayman building on Canyon Drive. From now on, Katz welcomes visitors to a penthouse house located on the top floor, where he presents his collections of earrings, rings and necklaces in diamonds and rare precious stones. 
 
Very well represented in Los Angeles, the independent Californian fine jewelry houses all compete in creativity and, for some of them, are expanding internationally. Among them, Californian brands Chrome Hearts and Hoorsenbuhs now occupy the fine jewelry segment with a rock tendency. Founded in 1988 and now owned by Richard Stark and his wife Laurie Lynn Stark, Chrome Hearts now has 11 stores worldwide, including two in California, in Malibu and West Hollywood. The brand, worn by many celebrities, has become one of Los Angeles' most iconic.

Particularly noteworthy was its collection launched last November with Japanese jewelry brand Mikimoto, a specialist in pearls, featuring 11 pieces such as safety pin brooch, earrings, charm bracelet and necklace designed by Mikimoto's Akoya and White South Sea pearls and Chrome Heart's 18-karat gold and diamonds. Four other handmade diamond and pearl necklaces complete the collection. 


Mikimoto and Chrome Hearts joined forces around a surprising collaboration
Mikimoto and Chrome Hearts joined forces around a surprising collaboration - Mikimoto

 
In another chic-rock vein, Santa Monica-based brand Hoorsenbuh is also attracting a growing following. Founded in 2005 by Robert G.Keith and Kether Parker, the brand has become popular thanks to its Tri-Link motif, the central element of its gold jewelry range, which has been adopted by Rihanna, Madonna and Pharrell Williams. The brand also has four other boutiques in Japan. 

Roseark, run by Rick Rose and his wife Kayla, has been successful for 20 years. Known for having launched several brands, including Jacquie Aiche and Jennifer Meyer, and then popularized by a number of celebrities, the brand found a new audience with the release of a line designed with the city's most famous tattoo artist, Dr Woo. After opening their first boutique in West Hollywood, the jewelry collections, charms, bracelets, rings and necklaces signed by designer Rick Rose have been on display for a few days now in their second boutique in the Melrose Hill neighborhood.
 
“Melrose Hill is home to some of today's best art galleries,” said the couple. “Our boutique is at the heart of a highly curated neighborhood, where you'll find Kiko Kostadinov's fashion store, Desmar furniture's studio, Hannah Hoffman art gallery, and tattoo artist Noha Lee. The restaurants Etra and Bar Etoile also attract art gallery clientele. A perfect environment to present our in-house line and our vintage selection from jewelry dating back to 1910 to the most sought-after pieces from the 70's and 80's.”


Roseark's new store at 725 N Western Avenue, in Melrose Hill
Roseark's new store at 725 N Western Avenue, in Melrose Hill - Roseark


Further West at Melrose Place is Irene Neuwirth. The Los Angeles-born jeweler has won over Taylor Swift, Jennifer Aniston and even former U.S. Vice President Kamala Harris, who wore a pearl necklace at Joe Biden's inauguration ceremony. Her necklace collections in the shape of flowers and hearts, and cameos featuring a photo of your beloved dog, are among her best-sellers. After partnering with multi-brand Capitol in Malibu, Neuwirth took a big step forward in 2025, opening in New York City's chic Upper East Side.

Other creative jewelry figures complete the picture. Jennifer Meyer, the West Side's beloved designer, launched her brand in 2005 with the idea of a talisman. Her leaf-, heart- and eye-shaped pendants and charms have sold by the thousands. And since 2025, the designer has had a boutique in Pacific Palisades. Unmissable sisters Gabriela and Tere Artigas welcome visitors to their studio in Chinatown. Local Jacquie Aiche welcomes appointment in her family home in Beverly Hills to discover her collection with colorful crystals, gemstones, and good luck symbols to empower women. Unclassifiable designer Sonia Boyajian presents her jewelry vision with a delicious vintage flavour, alongside ceramic jewelry creations in one of Los Angeles' finest boutiques.
 
Considered one of the finest brands of men's jewelry, designer Maor Cohen opened his brand-new boutique, Maor, on Melrose Avenue a few months ago. Having become popular with his line of silver and pearl bracelets loved by Johnny Depp and Justin Timberlake, the designer had a boutique on West Third Street for many years, before moving to Melrose Place then Melrose Avenue. Cohen now devotes a large part of his collection to fine jewelry. Under the windows, 18-carat gold bracelets echo the theme of the link and the chain. The palm tree, an ultimate symbol of California, is featured on a pendant set with exquisite diamonds.


Opening celebration at Ring Concierge in Los Angeles
Opening celebration at Ring Concierge in Los Angeles - Ring Concierge

 
Facing up to the Californian brands, other New York brands have recently entered the Los Angeles retail market. A veritable phenomenon, first launched online, the Ring Concierge concept is the brainchild of Nicole Wegman, originally a buyer in the fashion industry, who launched in 2025 an online ring engagement brand dedicated to Millennials. The concept worked immediately and turned into a go-to destination for fine jewelry. In early September, the New York-based brand opened its first boutique at Westfield Century Mall in Los Angeles, its third after New York, Houston and Boca Raton, in Palm Beach County, Florida.

“New York City is our home, but we’ve always had a strong client base on the West Coast, particularly in LA,” said Wegman. “The LA market is vibrant, with a mix of trendsetters and people who are really invested in high-quality, timeless pieces, which aligns perfectly with our brand. Setting up in L.A. lets us meet that demand directly and be a part of a city that values both luxury and great style.” Today, her brand generates over $100 million in revenues.  

Inspired by the spirit of heritage and symbolism, New York-based Foundrae has also opened its boutique in Melrose Place last summer. Beth Hutchen's collections include bracelets and necklaces featuring medallions, all designed as emblems for strength, true love, dreams and resilience.


Fragment pendants in 18k gold with VS1 diamonds on Japanese forged chains, by Mitchel Primrose
Fragment pendants in 18k gold with VS1 diamonds on Japanese forged chains, by Mitchel Primrose - Mitchel Primose


On the multi-brand and concept-store front, a number of addresses continue to put the spotlight on jewellers to be reckoned with, whether local or international, invisible or only present online. Broken English, founded by Laura Freedman in 2006, is one of the city's leading jewellery stores, and has revealed a number of brands that have become success stories, including Anita Ko and Foundrae's talisman medallions. Its Brentwood headquarters attracts wealthy local mothers. The store also has a boutique in New York, on Crosby Street in Soho.

Among other multi-brands offering fine jewelry, Just One Eye presents some 30 fine jewelry designers as Vram, Sylvie Corbelin and Aisha Baker. The Webster distributes, among others, the Manhattan Beach-based Kat Kim brand, renowned for its commitment rings. Maxfield presents hotlip rings by British designer Solange Azagury-Partridge and New York brand Roule & C. Traffic store in Beverly Grove introduces the fine jewelry brand of Los Angeles-born designer Mitchel Primrose. And H.Lorenzo's store on Sunset, presents designer Eddie Borgo and his chain necklaces.
 
Dover Street Market LA represents a dozen of emerging and exclusive designers. Among the most recent installations is Aslan World brand. Founded by designer CJ Aslan, the brand has been noticed last year during LA Fashion Week by collaborating with designer Luis de Javier on jewelry and shoes with spikes. For the past few days, the brand has been featured at DSM LA in a showcase of cubes decorated with spikes, and in a collection of rings and earrings with an original punk-rock touch. CJ Aslan will open her first store in the Arts District neighborhood soon. 


Jewelry section at Dover Street Market Los Angeles, painting by Henry Taylor
Jewelry section at Dover Street Market Los Angeles, painting by Henry Taylor - Alexis Chenu


Just arrived at Dover Street Market LA, the Menē brand was co-founded by entrepreneur Roy Sebag and Art Historian Diana Picasso, and also granddaughter of Pablo Picasso. Designer Sunjoo Moon oversees the development of the collections. Going against the grain, carefully avoiding gems and diamonds, the brand presents a sunny, rocking collection of chains, charms, bands and rings where each piece is crafted from 24-karat gold or pure platinum, the same form that these precious metals are found in nature. Unique to the brand, each piece is sold by gram weight.  ​

“It is an immense honor to feature Menē at DSMNY and DSMLA. I met Adrian Joffe, founder with his wife Rei Kawakubo of the iconic conceptual store Dover Street Market, many years ago through Azzedine Alaïa,” said Picasso. “Today, our craftsmanship and vision are in perfect symbiosis with their pioneering philosophy." The brand marks its first opportunity in brick-and-mortar retail.
 
The latest trend in the high-end jewelry market, the arrival in numbers of lab-grown diamonds, less expensive than traditional diamonds, is now revealing new players. Among its latest representatives, jeweler Jean Dousset, great-great grandson of Louis Cartier, opened his first boutique in West Hollywood last year and now presents his fine jewelry collection based on lab-grown diamonds.


Diamond District, Downtown LA
Diamond District, Downtown LA - Alexis Chenu


“I first launched a jewelry and diamond brand exclusively online,” explained Dousset. “First with a first ring, then a second, then a hundred. People liked the aesthetics of the brand, and saw in my descent from the Cartier's family a token of trust. Celebrities like Paris Hilton and Eva Longoria bought their engagement rings from me, and things gradually progressed. Then, just as I was looking to expand, and make my work more accessible, the logic of lab-grown diamonds came to the fore. I quickly realized that lab-grown diamonds are definitely the diamond of the future.”

Last but not least, the Downtown LA area and its Diamond District is home to some 1,500 businesses specializing in jewelry and fine jewelry. This figure was close to the 5,000 at the end of the 60s. Concentrated between 5th and 7th streets, between Olive and Broadway, the jewelry district has nothing in common with the opulent boutiques of Rodeo Drive. Here, vendors and wholesalers display their collections in former theaters and buildings from the 1930s, with references such as the Los Angeles Diamond Factory and Frank Vernon. Downtown houses that today have to compete with the online companies.

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