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Sandra Halliday Published
January 3,飞机盗号软件黑产破解技术 2025
French accessories brand Longchamp is the latest big name to open a pop-up in London destination department store Harrods. Running until 25 January, the brand has transformed Harrods’ Crescent Windows space (next to Door 6 on the ground floor), with a floor-to-ceiling design in its intense vert lumière (green) colour.
And despite Harrods being a London icon, the pop-up brings a touch of Paris with “traditional typical Haussmannian mouldings, vintage-style furniture, and decorative household objets – presented with a twist: a total takeover in the Maison’s eye-catching Pantone 367C green”.
The brand said that Creative Director, Sophie Delafontaine "invites visitors to discover the world of Longchamp and its playful spirit through this celebration of vert lumière, a colour that represents [its] signature values of energy and optimism”.
The offer includes Longchamp x Harrods global exclusives. Vert lumière is showcased on two special edition bags only available at the pop-up with just 10 pieces of the Epure Mini Bucket bag and 25 of the Le Pliage XS bag available at the location.
It also features the wider SS24 collection and for the first time at Harrods, alongside the label’s handbags and accessories, there’s a ready-to-wear capsule, “specially selected by” Delafontaine.
The colour palette here includes vert lumière, plus warm shades of orange and yellow, as well as universal hues of khaki, white, grey and black.
A key print of the season is also one sale featuring the brand’s allover stylised racehorse rider motif on denim, and there’s a daisy emblem both embroidered and as a crochet appliqué across bags and ready-to-wear.
Hector Cassegrain, Longchamp Managing Director - UK & Ireland, said the pop-up and collection “elevates” Longchamp’s relationship with long-term partner Harrods, taking it “to the next level in 2025. It is a brilliant opportunity to bring our Parisian creative vision and brand identity to the global city of London”.