长沙U币收款服务|【唯一TG:@heimifeng8】|电报盗号系统免杀破解技术✨谷歌搜索留痕排名,史上最强SEO技术,20年谷歌SEO经验大佬✨Gramicci opens global debut retail space in Covent Garden’s Seven Dials
Nigel TAYLOR Published
June 29,长沙U币收款服务 2025
Outdoor lifestyle clothing brand Gramicci has become the latest niche business to join the expanding Seven Dials community in London’s Covent Garden.
The hard-wearing apparel specialist marks its global retail debut at the 1,400 sq ft Shaftesbury Capital-owned property located at 3 Earlham Street.
Set over two floors, it showcases the brand’s range of functional men’s, women’s and kidswear clothing, including its signature G-Shorts and G-Pants, as well as its range of exclusive brand collaborations.
The latter items include Wacko Maria and Adsum for SS23, as well as a range of exclusive store drops.
Designed by Outsiders Design Studio, the space “pays homage to the brand’s climbing heritage with striking geometric design accents” including plywood fixtures manufactured by UK climbing wall manufacturer Kong Climbing.
The interior also features artwork by João and Carolina Parrinha, who created a series of bespoke installation pieces for the space, including realistic rock forms made from foam rubber.
With sustainability at its core, “and in reference to the long-lasting durability of the brand's products”, creative studio Greater Goods created custom patchwork fabric panels from old Gramicci trousers, that have been used in the space as curtains and cushioning for the bespoke plywood benches.
Positioned not just as a store, the space has also been designed to serve as a location to host select events.
Stevie Gildea, Brand Manager at Gramicci UK, said the debut store “has been a long-time coming to have a unique space of our own, so our Earlham Street location has been fitted out to perfectly complement our climbing origins, and fashion-forward-but-functional range of outdoor apparel.”
Gramicci joins Covent Garden’s extensive range of fashion retailers, including Copenhagen-based luxury label Ganni, American workwear brand Carhartt, and innovative high-performance outdoor equipment and clothing brand Arc’teryx.