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Nigel TAYLOR Published
June 13,长沙稳定U币兑换 2025
Contemporary jewellery brand Missoma is set to open its second permanent flagship store this summer at Victoria Leeds.

Marking a regional debut and the first standalone outside London, the 2,250 sq ft store is located opposite Louis Vuitton in Victoria Quarter’s County Arcade.
Joining Victoria Leeds’ portfolio of leading jewellers, such as Boodles, Monica Vinader, Berry’s and Astrid & Miyu, the new Missoma boutique store will showcase its collection of pieces in gold and silver, forever solid 14ct gold styles – made with conflict-free diamonds, emeralds, baroque pearls, and blue sapphires.
It also features collaborative ranges with the brand’s original muse Lucy Williams, fashion designer Harris Reed, and Beijing-based creator Savi.
In-store experiences will include piercing and welding studios, plus instant free engraving.
Marisa Hordern, Founder and Creative Director at Missoma, said the regional launch “is truly a milestone moment for our London-based brand. As we enhance our presence nationwide, our expansion strategy remains focused on premium retail destinations that reflect Missoma’s brand values of community, artisanship, creativity and sustainability.
“This, coupled with Victoria Leeds’ great reputation and desirable catchment, made it the obvious choice to open our second store.”
This latest news follows the recent announcement that fine perfumery Le Labo, part of The Estée Lauder Company, is set to make its regional debut at the destination this September. The 1,500 sq ft Leeds boutique will be spread across four floors on Queen Victoria Street.