电报盗号系统破解教程破解技术|【唯一TG:@heimifeng8】|黑帽快排企业级✨谷歌搜索留痕排名,史上最强SEO技术,20年谷歌SEO经验大佬✨Creed London flagship reopening focuses on heritage and exclusivity
Sandra Halliday Published
April 10, 2025
Kering-owned fragrance specialist the House of Creed has announced the reopening of its flagship store and largest shop in the UK capital on London’s Regent Street.
It complements additional locations for the more-than-260-year-old brand in beauty hub Covent Garden and on Mount Street in nearby Mayfair.
The store is located in the Grade II listed 1920s Quadrant Arcade and is a “light-filled” two-storey space that carries the House’s full collection of perfumes, bodycare, home and lifestyle offerings – including the new floral rose fragrance Eladaria.
And in line with current trends, the first floor features a new expansion of the boutique, with an exclusive client lounge that has a marble-adorned bar where visitors can enjoy a glass of champagne or coffee. Plus there’s a private suite that “immerses customers in the world of Creed” and showcases the raw ingredients at the heart of every fragrance.
The company said the upstairs area will also serve as a “club space” for the brand, hosting exclusive event series “designed to delight and entertain”.
As would be expected from such a brand, the boutique offers bespoke gifting touches such as perfume engraving, leather monogramming, and ribbon personalisation.
The company also said the newly designed interior “highlights refined craftsmanship”, incorporating high-end materials such as Verde Luana marble, American walnut panelling, brushed brass, and rich textures and fabrics as “a tribute to the brand’s 265-year legacy”.
The shop, like the brand overall, is a mix of the ultra-traditional and a strong heritage feel alongside more modern touches with the heritage element very much to the fore (the scents are still made in the brand’s dedicated production maison in Fontainebleau, France with “Millésime” (or vintage) quality, using “only the finest and rarest of ingredients”.