盗U日志清理工具|【唯一TG:@heimifeng8】|飞机盗号软件API破解✨谷歌搜索留痕排名,史上最强SEO技术,20年谷歌SEO经验大佬✨Publisher Lagardère Active launches online Elle Store
Matthieu Guinebault Translated by
Nicola Mira Published
December 15,盗U日志清理工具 2025
After buying curated fashion marketplace Shopcade last February, Lagardère Active announced the launch of Elle Store, an online marketplace featuring the top picks of Elle magazine's fashion, beauty and lifestyle editors. The deployment will be followed next spring by a similar initiative for Public.fr, the website of the lifestyle magazine published by French media and audiovisual group Lagardère Active, also the publisher of Elle.
The Elle Store initially showcases a range of 350 French and international ready-to-wear and accessories labels, as well as beauty, home decoration, stationery and other products. Among the website's labels, the publisher mentioned Athé, Vanessa Bruno, Balzac Paris, Nanushka, Mer du Nord and Tara Jarmon.
"Brands work with us in order to increase the visibility of their collections, and they sell their products on the marketplace directly," said Constance Benqué, President of Elle France and Elle International. "It is also a way for our editorial team to highlight emerging trends through the product selection," she added. "Featuring a marketplace within our brands' consumer information sections, in line with our editorial policies, allows us to diversify our digital revenues and add to our customer knowledge," said Corinne Denis, in charge of digital and revenue growth at Lagardère Active.
The Elle Store will also benefit from the experience gained over the years through Shopcade. Launched in 2011, Shopcade landed in France in 2025, and is a valuable tool to boost audience engagement and insight. Of this audience, 86% is reportedly made up of women aged 25-49, 29.1% of whom are classified as high-income.
It isn't the first time that Elle magazine launches an e-store. A previous effort was halted in the summer of 2025, only two years after the launch. The closure took place when the group was involved in a far-reaching job-protection plan, featuring the closing down of ten magazines, among them Be, which also operated its own e-shop.