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ETX Daily Up Published
September 25, 2025
The Covid-19 pandemic was far from the minds of designers presenting their collections on the catwalks of London Fashion Week, which set out a vision of a more colorful, optimistic, and dynamic mood than has been seen in the past several months. Among the key trends spotted during the week's shows were bright colors -- yellow in particular -- as well as frills, flowers, and a multitude of outfits remixing work dress codes with casual styles.
In the same vein as New York Fashion Week, London's presentations showed us what the wardrobe of the post-covid world should look like. And one thing is sure, we're not likely to get bored with our vestimentary options. After months of inactivity, gloom, and isolation, it's time to make way for life, spontaneity, and, perhaps most of all, optimism. Gone are the jogging suits, pyjamas, and pairs of Crocs -- or maybe not -- make way for tulle, floral prints and accessories, including some ultra-eccentric ones, all of which bring energy and vibrancy to the dullest looks -- if there are any dull looks still around.
In fashion, a return to normal translates into a rainbow of colors, each more daring than the last. The trend was already spotted in the Big Apple and was bolstered by the London shows, but with a subtle difference; in the British capital, the color yellow was the starring shade for women's spring-summer 2025 wardrobes. Buttery soft, bright, or vibrant, yellow will be everywhere next summer, according to several major houses, including Molly Goddard, Roksanda, Richard Quinn, David Koma, and Emilia Wickstead. And so yellow gets added to the green, pink, blue, purple, and red seen in New York, all colors that will energize your post-pandemic wardrobe.
And to accompany this sunny color, brands showing in London also bet big on flowers. Whether romantic, country style or a more bohemian spirit, ditsy or oversized, rustic or inspired by exotic destinations, the floral print will be everywhere next summer, covering all kinds of dresses, as seen at Erdem and other labels. Flowers will also show up as an all-over look, but also on pants, and even on long coats.
A mix of delicate and extravagant, frills also made recurring appearances on the London catwalks. Meters and meters of tulle and bows -- already seen in New York -- flounced through the looks, often pleated or crumpled. After the trying period of the past several months, now it's necessary to add fun details that do not go unnoticed, ideally ones that are colorful and bring movement and dynamism to each outfit.
Last but not least, workwear made a return to the catwalk at the same time that many men and women are returning to the joys of the office. However, it wasn't about classic suits and ensembles, as we were previously used to. In London, the designers emphasized comfort, or more precisely a mix between elegant and relaxed aesthetics, which is exactly what those who have returned to the office are looking for today. This trend is essentially translated by loose-fitting pieces and more fluid materials that offer a maximum of comfort.