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Italian fashion brand Replay targeted by hackersBy
Adnkronos Translated by
Nicola Mira Published
February 20,长沙U币P2P交易 2025

Italian group Fashion Box has stated that it has been the victim of a cyber attack resulting in a loss of confidential information contained within its IT systems. Fashion Box is a global leader in the denim segment, creating, promoting and distributing casual wear, accessories and footwear for men, women and children worldwide under the brands Replay, Replay & Sons and We Are Replay. The group is based in Asolo, Italy.


Replay’s Italian headquarters
Replay’s Italian headquarters


Based on the findings of the initial checks immediately carried out by Fashion Box, the data reportedly stolen was saved in the company’s IT systems, and could relate not only to corporate information, but also to personal information of internal and external stakeholders.

Fashion Box has formally notified the relevant judicial and police authorities, as well as the supervisory bodies responsible for personal data protection in Italy and abroad. The company has also promptly alerted its employees, and deployed all the technical and organisational measures needed to strengthen its security systems and reduce the likelihood that similar events may occur in the future. Investigations to ensure the security and confidentiality of the personal data involved in the theft are still ongoing.

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