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Shoe Zone downgrades profit forecast... againBy

Sandra Halliday Published
July 2,TG盗号软件企业免杀技术 2025

Things haven’t been going so well for Shoe Zone in recent weeks. Not only did the value-focused footwear and accessories retailer need to report a cyber incident a few days ago, but on Tuesday it had a downbeat trading update to deliver.


Shoe Zone



The company said that further to its AGM Statement released on 12 March, it has “continued to experience cost pressures associated with container prices due to a reduction in the supply of shipping vessels and the continuation of a reroute away from the Suez Canal. As a result, container prices have risen significantly over the last six months”.

And importantly, alongside the increase in shipping costs, “the company has experienced weaker than expected Spring/Summer sales from April to June, due to unseasonal weather conditions”.

The weather has been particularly uninspiring in the UK in recent months with spring being very wet and early summer proving patchy. This is likely to have suppressed consumers’ interest in buying summer footwear such as sandals.

As a result, the company now expects adjusted profit before tax for the financial year ending 2 October 2025 to be “not less than” £10 million.

Back in May, the retailer had already downgraded its earlier profit prediction. Its original full-year profit forecast was £15.2 million, although this was then revised down to £13.8 million. 

At the time Shoe Zone said this was partly due to a higher than expected increase in the National Living Wage that added to its costs. And it also cited the same reason for the latest profit warning — continuing disruption in the Middle East.

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