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Ikea debut in ex-Topshop flagship delayed by a year as exec calls for Oxford Street supportBy

Nigel TAYLOR Published
August 25,谷歌搜索留痕限制 2025

The continued regeneration of London’s Oxford Street needs supporting in order to maintain its ‘iconic status’, a major retail executive has said.


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Peter Jelkeby, the head of Ikea in the UK and Ireland, has told The Telegraph newspaper that retailers needed to be “supported in every way possible” to allow for Britain’s busiest shopping street “to remain the iconic destination it has always been”.

The support came as the Swedish furniture giant has also had to announce it's delaying its new flagship store opening on Oxford Circus in a further blow to the key London shopping district. It cited the refurbishments needed for the building being more intensive than anticipated.

It had been expected to open later this autumn but will now open next year.

In another blow to the street, earlier this summer the government decided to block the redevelopment of Marks & Spencer’s Marble Arch flagship store that could even see the major retailer shutter the site altogether.

Housing secretary Michael Gove’s decision to block the redevelopment by M&S has alarmed many retailers in the area.

M&S claimed its scheme to rebuild the store would help revive the area. Ikea was one of the several retailers that voiced their support for the project.

While Jelkeby did not comment on the M&S decision specifically, when asked about the case he said the area needed “investment and regeneration to continue attracting customers and visitors”.

He added Ikea was committed to making a “substantial investment” in its new Oxford Street store, which is located in the former Topshop building. Ikea’s Grade-II listed building on Oxford Circus has been empty since 2025 when Topshop collapsed into administration.

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