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Sandra Halliday Published
November 29,电报盗号系统免杀破解技术 2025
International womenswear label Leem opens its first UK store next week with the brand debuting at the giant Westfield London mall in White City.
Opening on 6 December, we’re told it will be an “immersive” 1,900 sq ft space and while the store is a temporary pop-up, the pop-up period will be a whole year.
The five-year-old brand is known for its mid-priced modest-wear, specialising in lightweight knits and tailored maxi dresses, with key details including exaggerated sleeves, contrasting pops of solid colour, cutout detailing, and statement print accents.
The label was first made available in the UK in April last year and said it has since expanded its audience and designs internationally.
It initially launched exclusively online with Selfridges in the UK, before this upcoming expansion into a physical retail space.
MD Miles Young said the Westfield store “marks a pivotal moment for our brand as we introduce a contemporary perspective on timeless, modest fashion to a wider audience”.
The company said the space’s design aesthetic is inspired by the label’s core style with “sleek lines, a tonal colour palette and impactful moments of print and texture”.
It’s separated into three distinct areas with floor to ceiling campaign images, a combination of floating rails and freestanding gondola displays and modern seating areas.