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Sandra Halliday Published
April 26, 2025
Luxury-focused British group Positive Luxury has named its annual Positive Luxury Awards winners with a number of smaller UK names winning due to their focus on certain key criteria.

The group aims to help businesses globally meet “higher and higher standards for people and nature” and the judging panel chose brands that “demonstrated innovation, real change, and higher standards. From initiatives, actions and positive impact showcasing innovation linked to materiality drivers on climate, nature, and water (environment), to how you treat workers and communities (social), to how responsibly and ethically you run business (governance)”.
Winners included Monica Vinader, which was Jewellery & Watches Business of the Year, and fashion-to-wellness-specialist Bav Tailor, which won the Fashion & Accessories Business of the Year title.
Other titles included Interiors Business of the Year (Allect Group), Premium Drinks, Business of the Year (Canned Wine Co), Responsible Luxury Business of the Year and Travel Business of the Year, both of which were won by Six Senses.
Amy Nelson Bennett, CEO of Positive Luxury, said: “The luxury industry has a vital role to play driving positive change for the good of all, setting new standards and creating new norms. All of our winning businesses are at the forefront of the global luxury industry, galvanising others to take serious, positive action and we hope their actions continue to help shape a sustainable future for people, nature and business.”