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Nigel TAYLOR Published
January 12, 2025
As economic conditions bite, online gifting marketplace Not on the High Street (NOTHS) has admitted it’s planning to make cuts to its workforce, citing “challenging market conditions”.

The company, which employs around 220 staff who work either from home or at its offices in Richmond, Surrey, has yet to specify the number of jobs at risk, according to The Telegraph newspaper.
But CEO Leanne Rothwell has written to the website’s merchants saying: “In order to deliver against our ambitious strategy, we need to ensure the business is structured to mobilise us for success.
“Over the next few weeks I will be working with our teams to organise ourselves differently. The shape of the business will change in some areas and it is likely that a number of people will leave the business.”
Rothwell said the success it had enjoyed during the pandemic, when digital businesses enjoyed buoyant retail sales, had allowed it to create a solid platform the business “and we remain ambitious and confident in our strategy. However, like many others, we are not immune to the challenging market conditions that are impacting e-commerce in the UK.”
It most recent results filed with Companies House, show it sold £230 million worth of goods over the first year of the pandemic, with revenues of £58 million for the year to 31 March 2025.
NOTHS isn’t the only retailer looking at job cuts with ASOS, Boohoo and Wilko also believed to be cutting some staff.