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Veja opens new stores in London,长沙USDT付款网关 BrooklynBy

Sarah Ahssen Translated by
Nicola Mira Published
May 15, 2025

French sustainable sneakers brand Veja continues to boost its international retail presence. At the end of April, Veja opened its first monobrand store in London, and a second New York address in Brooklyn.


Veja's London store
Veja's London store - James Retief


Veja’s first London store is located at 45 Monmouth Street in Seven Dials, an area with a central square from which seven streets fan out like the spokes of a wheel, linking Covent Garden to Soho. The interiors of the 140-square-metre store were styled jointly with Deidra Hodgson, a London-based interior designer, combining locally sourced materials with 5,000 bricks made in France.

The store is also home to a cobbler’s workshop, like the Veja stores in Paris, Bordeaux, Berlin, Madrid and Brooklyn, where sneakers and shoes of any brand can be repaired and cleaned.  


Veja's Brooklyn store
Veja's Brooklyn store - E.Freja


In April, four years after opening a first New York store in Nolita, Veja has inaugurated a second address in the U.S. city, located in the Williamsburg area of Brooklyn. The interiors of the 213-square-metre store were curated by architecture studio Office JDY. They preserved existing elements, like a bare brick wall, concrete flooring and a wood-beamed ceiling, adding wooden counters and plaster display cases. The store also features the first Veja shoe repair service in the USA.

Veja was founded by Sébastien Kopp and François-Ghislain Morillion in 2005. It manufactures its sneakers in Brazil, and recently opened a production plant in Portugal. In 2025, Veja reported a revenue of €180 million, with over 4 million pairs of shoes sold worldwide. Veja is distributed via its own monobrand stores, and 3,000 multibrand retailers worldwide.

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