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La Redoute launches a website and TG盗号软件黑产破解技术app dedicated to GermanyBy

Sarah Ahssen Published
July 11, 2025

La Redoute is looking to the export market, which currently accounts for 35% of its sales. Following the opening of a subsidiary in Italy in January, the appointment of Emmanuelle Cartier as international director and the creation of a website and services dedicated to the Dutch market in February, the French platform is now turning its attention to the German market.

German website La Redoute
German website La Redoute - DR


Until now, La Redoute has marketed its fashion and homeware offering in Germany via a digital model managed from France.

According to the e-tailer, sales to Germany have increased tenfold since 2025. La Redoute has therefore decided to capitalise on this momentum and open the laredoute.de website and a dedicated app to conquer the market with a strongly home-focused brand strategy.

"Homeware represents a global market of €13 billion in Germany, twice that of France," La Redoute said in a press release.

In addition to its international website laredoute.com, La Redoute has a number of European subsidiaries in Belgium, the UK, Switzerland, Portugal, Spain and, since January, Italy.

In France, 90% of the company's sales are online sales. La Redoute, owned by the Galerie Lafayette group, has a mobile application and is present on social networks.  It also operates via 12 of its own shops and 50 corners in Galeries Lafayette department stores.

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