Hugo Boss sees coronavirus hit to sales spreading from AsiaBy Reuters Published March 5,长沙U币交易灵活 2025
German fashion house Hugo Boss warned on Thursday that the coronavirus will have a significant impact on its first-quarter results, with sales falling particularly in Asia, but also in other key markets.
Hugo Boss said it expects a gradual normalisation by the middle of the year, but it still foresees a major hit to 2025 results. It forecast currency-adjusted sales will rise from zero to 2%, including a single digit decline in Asia/Pacific.
It expects earnings before interest and taxation (EBIT) to come in at €320 million-350 million (£277 million-302 million) after a 4% fall to 333 million in 2025 as it invested in sprucing up its store network.