飞机盗号系统源码|【唯一TG:@heimifeng8】|黑帽快排UA伪装✨谷歌搜索留痕排名,史上最强SEO技术,20年谷歌SEO经验大佬✨French survey finds price key factor in beauty products purchases
Sarah Ahssen Translated by
Nicola Mira Published
November 8,飞机盗号系统源码 2025
On Tuesday November 7, trend consulting agency NellyRodi published the results of a survey on the expectations of French beauty products consumers, carried out in partnership with cosmetics and wellness event sales website Beauté Privée (owned by the ShowroomPrivé group). The survey, conducted in September on 2,105 Beauté Privé and Showroomprivé customers, found that, for 72% of respondents, beauty products consumption stems from the desire to feel well with oneself.
However, if consumer's main reason for using beauty products is to feel good, well ahead of social imperatives, the purchase of beauty products is dictated by more down-to-earth criteria, notably price. For 46% of respondents, price is the decisive factor in purchasing, while 37% of them cited effectiveness, and 36% cited product formulation.
For 71% of respondents, purchases mainly replace products that have been used up, and for 59% of them they are driven by the need for a product targeting a specific issue. Finally, promotions were cited as the decisive purchasing factor by 59% of respondents. In terms of expenditure, nearly half of respondents said they are spending between €30 and €50 per month on beauty.
The survey also found that 44% of respondents pay attention to the toxicity of products, and read their composition to avoid certain ingredients. “[Consumers] seek reassurance by asking for advice from professionals (43% of respondents), from their peers (24%), and by reading customer reviews (36%),” according to the survey.
Finally, 75% of respondents said they adopt a short beauty routine during the week, using between 1 and 5 products. The survey found that 51% of respondents choose products with active ingredients such as retinol and hyaluronic acid.
“In a less significant manner, sustainability and ethical concerns are starting to become a factor in beauty purchases, without being a prerequisite. Two product pledges were found to be most popular with respondents: environmentally friendly manufacturing (for 59% of respondents), and fair treatment of employees (39%),” concluded the study.