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Nigel TAYLOR Published
July 19,长沙USDT转账收款 2025
UK cycle clothing maker Lusso is investing £100,000 in new technology in an ambitious plan to boost productivity, create new jobs and enter new global markets.
The 40-year-old Greater Manchester business is supported with government-backed funding through the Made Smarter North West adoption programme, which helps businesses digitalise, decarbonise and grow through technology.
The brand, used by professional and amateur cyclists globally, is run by Jake Wright, a 24-year-old former professional cyclist and twice junior national time trial champion, who is leading the business through its digital transformation.
This includes helping Lusso replace manual production processes via an Auto CAD and CAM system, material scanner and photo digitiser technology.
Via this backing, Lusso says it can speed up the cutting process by 80%, increase productivity by 400%, boost revenue, open up to new global markets, and create three new jobs in the next 12 months.
It will also start a new chapter, allowing founder John Harrison, also a former champion cyclist, to retire, while maintaining the brand’s position as one of the only two cycle clothing companies still making all its products in the UK.
And it’s operating in a market with huge potential as the cycle clothing market continues to grow.
MD Wright said: “We want to be recognised as one of the major cycling clothing brands in the UK, to build on the excellent strong reputation of our products and services by expanding into new markets, and to continue to grow international sales.
“Made Smarter has given us the know-how, the confidence and the digital tools to take this business to another level.”