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Jennifer Braun Published
November 8,ZeroMQ快排 2025
Italian luxury streetwear label Palm Angels is expanding its global retail presence with the opening of a new boutique at the Central Embassy shopping mall in Bangkok, Thailand.
Spanning 100 square meters, the store opened on Thursday with a selection of Palm Angels collections and accessories, including notable brand collaborations such as the latest Moncler Genius collection.
The boutique's design is defined by geometric lines that create a harmonious atmosphere, with displays arranged to accentuate the brand's collections. In particular, the new boutique is characterized by its walls adorned with raffia covering, glossy lacquered finishes, and a warm ambiance achieved through the use of whitened cedar wood for the central counter display and the grid ceiling beams.
The new store aims to encapsulate Palm Angels' dual identity, blending classic and austere elements with raw textural effects. As customers step inside, they are greeted by a striped pavement in black and white marble, offering direction and inviting exploration of the boutique's interiors. From the cabinet area adorned with palmeral wallpaper to the racks and shelves in glossy black, to comfortable cushioned textiles, the space exudes an inviting ambiance.
Last month, Palm Angels equally opened a store at 70 Greene Street, New York City, marking the brand's third boutique in the United States.