谷歌留痕排名因素|【唯一TG:@heimifeng8】|Telegram账号盗号云控破解技术✨谷歌搜索留痕排名,史上最强SEO技术,20年谷歌SEO经验大佬✨Deichmann’s UK arm swings to a loss as discounting takes toll

Deichmann’s UK arm swings to a loss as discounting takes tollBy

Barbara Santamaria Published
July 2,谷歌留痕排名因素 2025

Expanding shoe retailer Deichmann is on a mission to grow its UK footprint despite posting a pre-tax loss of £1.4 million in 2025.


Rita Ora has is launching a shoe collection with Deichmann in August
Rita Ora has is launching a shoe collection with Deichmann in August - Deichmann


Its latest accounts released on Thursday revealed that the brand, endorsed by British singer and songwriter Rita Ora, opened nine new stores across the UK last year, bringing the total number of locations to 102. 

This helped it record a 3.5% increase in sales in 2025, growing to £98.1 million from £94.7 million a year earlier. And with more new stores planned, Deichmann is expecting to see a further sales growth this 2025.

But it wasn’t all smooth sailing for the German business last year, as a drop in exchange rates and higher levels of discounting to clear excess stock caused a drop in the gross margin. This, coupled with a fixed asset impairment, made the company fall into the red with a pre-tax loss of £1.4 million from a pre-tax profit of £0.33 million in 2025.

However, management remains upbeat about the brand’s prospects in the UK, saying that the company’s policies on stock holding and currency hedging will adequately protect it from any Brexit concerns.

Deichmann has opened hundreds of stores in the UK since the launch of its first branch in the country in 2001. Britain remains one of the retailer’s largest markets after Germany, where it operates over 1,400 stores.

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